Now, this is a story all about how... Yeah, I'm a 90's Kid

My love for technology and the web began in the mid-90s, before “Googling it” was common. With years of experience, I craft websites that are both innovative and functional, blending early internet nostalgia with modern design trends.

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Headphones on

Some of my Highlights

2010 Intranet Site for PC & Mac Recycling Company

I developed an intranet site for a PC & Mac recycling company, designed to streamline order processing and product control. The platform was used by staff to efficiently manage workflows, improving internal operations. This project highlights my ability to create tailored solutions that enhance business efficiency.

2011 Record Shop Website

I created a custom website for a local independent record shop using osCommerce, complete with a unique MP3 sample plugin. This project, along with other local business websites I developed while studying, helped me refine my skills in e-commerce and custom plugin development, enabling businesses to better serve their customers online.

2012 WordPress Website Development

I built my first website using WordPress, which marked the beginning of my transition into full-time web development. As word spread, I became increasingly focused on creating and developing websites, honing my skills in WordPress customization and content management. This experience laid the foundation for my continued growth in the web design industry.

2013 E-Commerce Site for Refined Lighting

I launched Refined Lighting’s first e-commerce site, featuring over 10,000 products using WooCommerce. This project showcased my ability to manage large inventories and build scalable online stores, allowing the business to reach a wider audience and increase sales through a seamless online shopping experience.

See the current site

2013 My Son’s Passion for Technology

In 2013, my son was born, and it’s been amazing to watch him develop a love for technology and video games. He enjoys creating his own games using Scratch, a visual programming language developed by MIT that is widely used in schools to teach kids coding. His early interest in programming inspires me as I continue to help clients bring their digital projects to life.

2014 Custom Mobile Case E-Commerce Site

I developed a custom website for a client selling mobile phone cases, allowing users to upload artwork. The platform automatically cropped and checked the artwork to ensure it met size specifications, rejecting orders that didn’t meet the required standards. This project demonstrated my ability to create interactive e-commerce solutions with automated features, improving user experience and operational efficiency.

2014 British Home Lighting Website

I developed a website for another large lighting retailer, featuring thousands of product specifications. Customers could easily refine their search across over 12,000 products, ensuring they found the perfect light. This project demonstrated my expertise in building user-friendly, large-scale e-commerce platforms that enhance the shopping experience and help businesses offer more tailored solutions.

2015 Landscaping SEO Project

I worked with a local landscaper to enhance their online presence and expand beyond their established local reputation. By making the website more Google-friendly and implementing offsite SEO strategies, we helped the business reach a broader audience, driving more traffic and increasing visibility in search results.

2017 Lights Camera Action Photography Studio Website

I collaborated with an independent photographer who had recently acquired an existing studio to rebrand and establish a strong online presence. The project involved designing a website that showcased their work and attracted new clients, helping them transition into the digital world with a refreshed identity.

2018 Amazon Exclusive Integration

I integrated Amazon’s selling platform into a client’s website as the exclusive worldwide seller for a UK-based lighting manufacturer. This project involved close collaboration with both the client and the manufacturer to ensure seamless integration and successful completion, expanding their e-commerce capabilities and reach.

2018 Gift Voucher Website Development

I developed a photo gift voucher website for one of the UK’s largest photography studio brands. The site featured a redemption system that checked vouchers against purchase history to prevent fraud, ensuring secure transactions and a seamless user experience for customers redeeming their vouchers.

2019 Photo Backdrop E-Commerce Platform

I worked with the UK’s leading photographic backdrop manufacturer to take their product catalogue online and enable worldwide sales. The project included setting up POS integration for trade shows, facilitating seamless transactions and expanding the client’s reach both online and offline.

2020 Adapting Businesses During Covid-19

During the Covid-19 pandemic, many of my clients had to adapt their business models and websites. I helped implement curbside pick-up systems, visitor-timed booking slots, and transitioned workforces to remote operations. This period was incredibly busy, but I’m proud of the rapid changes and solutions I provided to help businesses continue operating under challenging circumstances.

2021 Tiffany Lighting E-Commerce Website

I developed a dedicated Tiffany Lighting website for an existing client, incorporating mobile payment integrations like Google Pay and Apple Pay to enhance conversion rates. The site was designed to reflect evolving trends while providing a seamless shopping experience, helping the client stay competitive in the marketplace.

2022 School PTA Fundraising Hub

I was approached by a school PTA to develop an online hub for their fundraising efforts. The platform featured an event calendar and enabled online donations and payments for events, helping to streamline fundraising and improve community engagement.

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